Bstroy is an Atlanta label. Brick Owens and Dieter Grams build around deconstruction — not as an aesthetic gesture but as a genuine approach to how clothes are made and what they say. The silhouettes are oversized and deliberately unresolved. The graphics engage directly with American culture, violence, and race.
The Spring 2019 school shooting hoodies made Bstroy internationally known. The work is not comfortable. That's the point.
